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The Greenwash: Why Not, Toyota?

Submitted by BenJervey on Friday, November 23, 2007.

Last week, Toyota launched a new ad campaign championing their eco-cred. Called "Why Not?," the campaign will—at about $40 million—ring in as the largest in their history, and the focal tv spot can already be seen all over primetime. So why are so many environmental groups including the NRDC, crying foul?

Detroit, Unable to Beat Them, Joins Them

Submitted by BenJervey on Thursday, June 28, 2007.

Two-thirds of Detroit's Big Three, with tails firmly planted between their legs, responded rather quickly to last week's (long overdue) order from Congress to get with the 21st Century and improve their fleets' gas mileage.

Senate Finally Sets the Bar for Detroit

Submitted by BenJervey on Wednesday, June 27, 2007.

In the first legislative move to quell our nation’s addiction to oil (as so dubbed by our Decider in Chief), the Senate has comfortably passed (65-27) a broad energy bill that--most notably--requires the first gas mileage increase for passenger vehicles in over two decades.

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